Why Sponsor The Arts?

1. Direct access to a target market.
The Waterside Theatre has had 50,000 people across their doors in 2008 from L/Derry, Limavady, Co.Tyrone and Co. Donegal. The occupational group ‘professional' attends most often, as well as ‘full time' students.
Businesses who sponsor the arts have benefits such as logo placement, advertising, press releases and photo opportunities to enhance their name and product awareness to their customers.

 2. Enhance Business image.
The Waterside Theatre is a trusted part of the community and accessible to all.
A business may sponsor the arts to build positive connections, attitudes and values in the minds of its target customers and by linking the businesses with innovative and creative thinkers.

 3. Entertaining.
A successful component in developing individual relationships is corporate hospitability. The Waterside Theatre can provide a perfect opportunity to meet in a relaxed, enjoyable and stimulating environment. As well as key customers, clients or suppliers (current or potential), guests at these events could include shareholders, staff and opinion formers.

4. Staff.
Staff costs are often the highest costs that a company faces. It is therefore vitally important that your staff is working to the most efficient and effective level. Businesses can achieve this through focusing on the intellectual engagement of the staff and also by becoming involved in the social aspect of going to the theatre.

Sponsorship Packages

*Key Sponsor
The key sponsorship is the highest level of sponsorship within The Waterside Theatre and Arts Centre. The package would offer the sponsor high profile publicity, corporate hospitality, links and logo from our website, lobby signage, pre-show announcement and much much more.......
A tailored package can be made to suit all your requirements.

*Show Sponsor
The show sponsor can sponsor a performance from our wide range of shows from musicals, ballet, opera, drama to children's theatre ... availing from the publicity and audience brand awareness. Corporate hospitality packages will also be made available to the show sponsor. This is a very cost effective sponsorship opportunity for organisations.

*In-Kind Sponsorship
We can also offer a tailor made package for in-kind support (sponsorship in return for goods or services). If you feel you can offer relevant in-kind support please do hesitate to contact us to discuss.

*Arts & Business
Arts & Business aims to promote mutually beneficial relationships between business, the arts and the public sector in order to increase private sector investment into the arts. The Reach investment programme is an open application scheme designed to support arts organisations to try something new with a business, or to broaden and deepen an existing partnership. Through their Reach programme sponsors of The Waterside Theatre can apply for up to 50% match funding of their sponsorship to run a community outreach project or staff development project via The Waterside Theatre.

For further information on all of the above sponsorship opportunities and prices, or another individual tailor made sponsorship package, please contact Roisin Clifford on 02871-314000 or roisin@watersidetheatre.com.